Intelligent Mobility

The automotive industry is entering a period of radical change – in the future, vehicles will be connected, autonomous, shared on-demand and electric. The industry’s main focus will, therefore, need to switch from production and the technical product to intelligent mobility and the customer experience. Prime drivers for industry disruption include; time savings, increased efficiency, cost reductions, and lower environmental impact.

The automotive value chain will no longer end at the factory door – instead it will extend over the entire lifetime of the vehicle. Focusing solely on vehicle sales will no longer be enough, to stay ahead of competitors manufacturers will need to redistribute their R&D budget and invest more heavily in software solutions and digitalizing the automotive core.

It is estimated that 54% of new cars will be ‘connected’ by 2020. What does this mean for drivers and manufacturers?